Schedule Day 2 - Wednesday 24 June

To enquire about the schedule or speaking at iGaming Super Show 2015, please email Alana@iGamingBusiness.com. The schedule for this event will be jam packed full of sessions from the most knowledgeable experts in the industry.

Financial Partners Expo

iGaming Executive Summit

iGaming Executive Conference

Payment Solutions Conference

AAC

Amsterdam Affiliate Conference 

09:30 - 10:00 - Registration & Exhibition Opens -

09:45 - 10:00

Welcome from the conference chair

09:45 - 10:00 

Welcome from the conference chair

09:45 - 10:00
 
Welcome from the conference chair

09:45 - 10:00

Welcome from the conference chair

10:00 - 10:45

Marketing finance products in fast moving market        

The financial market is evolving rapidly with a background of changing regulation, expanding competition and volatility so how do you make noise in this increasingly crowded market? Hear from a panel of marketing experts as they tell you how to market effectively and drive high volumes of traffic despite the change going on around you.

Learning Objectives:

  • How to market more effectively in finance
  • Learn new techniques to market
  • Learn what has worked from real life experiences

 

10:00 - 10:15

Breakfast is served

 

 

 

 

 

 

 

 

 

10:00 - 10:30

Compliance and regulation

Addressing current issues that affect payments in iGaming, financial betting, fantasy, social and skill.

Learning Objective:

  • A global overview of recent regulatory changes that affect your business

10:00 - 11:00

Big data: How to generate, measure and take action on user behaviour        

In this panel hear from three software companies as they explain different ways to generate and measure big data within your website. Importantly these presentations will then be followed by a discussion and Q&A session to help you take practical action from this data to improve your onsite objectives.

Learning Objectives:

  • What tools can you use to monitor your data
  • How to analyse the data you collect
  • Practical actions you can take to improve conversions using your data

10:15 - 10:30

Opening insights

The opening session welcomes our guests, provides insights into the year ahead and sheds light on the most important issues in iGaming.

 

10:30 - 11:00

Why the brain likes games

A TED Global speaker and former facility at Oxford's Said Business, Tom Chatfield is a leading game theorist and speaker on digital culture. In this session, Tom will explain what the human brain wants from games and gambling.

10:30 - 11:00

Visa MCC, STIP and MVV changes for iGaming

This session looks at Visa policy changes that are designed to aid legal American iGaming, thus unfettering growth in New Jersey, Nevada and beyond.

Learning Objective:

  • Understand what Visa has implemented to propel US iGaming businesses.

 

 

 

 

 

 

 

 

10:45 - 11:30

Marketing forex and binary in Japan and China        

The panel will focus marketing in China and Japan and how you can successfully prenetrate these two truely unique markets, but the session will also touch on markets outside of these. Hear the best and most effective ways affiliates and brokers are already acquiring traders in this region and beyond.

Learning Objectives:

  • Learn insights on the Asian market
  • Learn how to acquire and convert traders in Japan and China
 

11:00 - 11:30

IGX: Flow Like Water - Sun Tsu

"Water shapes its course according to the nature of the ground over which it flows;" Hear how former Poker Stars Asia, Regional Director, and current Hero Poker CEO David Jung navigates through corrupt institutions and seemingly insurmountable obstacles in developing and high growth Asian countries. 

11:00 - 11:30

Multilateral interchange fees and iGaming in the EU

Analysis of the impact and costs of the EU's legislation of multilateral interchange fees for iGaming enterprises.

Learning Objective:

  • The cost implications to iGaming from EU's ruling on MIFs

11:00 - 11:30

Using inforgaphics and parrallax scrolling sites to improve ranking and generate traffic

Hear case studies of how webmasters are using infographics and parrallax sites to improve their ranking in search engines as well as onsite engagement to drive traffic and conversions.

Learning Objectives:

  • How to use infogaphics and parrallax sites to drive traffic

 11:30 - 11:45 Morning networking break

12:00 - 13:00

SEO Q&A        

In this panel we bring together the best SEO experts from the market as they advise, educate and answer your questions to help you drive even more traffic and make even more money!

Learning Objectives:

  • Learn and perfect new SEO techniques

12:00 - 12:30

iGaming's mega-deals: One year on

2014 was a year of massive mergers and acquisitions in iGaming. This session looks at 2014's biggest deals one year on, their rationale, their effect on the businesses involved and their knock on effects to the industry.

 

12:00 - 13:00

Keynote: The death of money

James Rikard is the author of New York Times Bestseller Currency Wars: The Making of the Next Global Crisis and The Death of Money: The Coming Collapse of the International Monetary System. He has also worked with the CIA and testified before the US House of Representatives on financial policy. Here he will discuss monetary policy and the monetary system, and tell you why it is fundamentally broken.

Learning Objective:

  • Why the banking system is on the brink of collapse and the risks to you.

12:00 - 13:00

Live conversion site analysis

In this panel pre-submitted affiliate sites will be analysed by a panel of conversion specialists. The panel will discuss and present back what works on each site as well as practical immediately actionable ways they can improve conversions whether this is a newsletter sign up or a depositing player.

Learning Objectives:

  • Learn what conversion techniques are working
  • Take practical steps to improving your onsite objectives

12:30 - 13:00

IGX: Social smart

UNLV Professor Bo Bernhard says that Las vegas is "smart." In this session he shares his passion for social intelligence and will share why the future of our industry will embrace the "Vegas Brain."

 

 13:00 - 14:00 Lunch

14:15 - 15:00

Industry state of play: CEO panel        

In this panel we will bring together CEOs from the leading brokers to discuss the latest industry developments, trends and topics as well as answer audience questions. Make sure you sharpen your pencil as we expect this panel to be a fountain of knowledge and advice.

Learning Objectives:

  • Understand the latest developments and trends in the sector
  • Hear about future opportunities and how to take advantage of them

 

 

 

 

 

 

14:15 - 14:30

James Rikard: The death of money

James Rikard is the author of New York Times Bestseller Currency Wars: The Making of the Next Global Crisis and The Death of Money: The Coming Collapse of the International Monetary System. This session will consider the suitability of fiat currencies and speculate on a better solution.

14:15 - 14:45

Solutions: Digital currencies

Digital currencies are becoming more widely accepted by governments and policymakers, making them a must-consider solution for iGaming. This panel will feature a global legal round-up of digital currencies, examples of their application in iGaming and solutions to get involved in digital money. This session will specifically look at digital currencies for iGaming in the USA, China, South America and Western Europe.

Learning Objective:

  • Digital currency legislation and implementation

14:15 - 14:45

Copywriting 101: How to write compelling copy

Copywriting is one of the most essential components of digital marketing. In this session learn the secrets behind the art of getting people to take action whether this is onsite or in you email communication.

Learning Objectives:

  • Practical lessons on copy writing to ensure your audience takes action

14:30 - 15:00

iGX: Utopia: The capitalist, cashless digital society

Brock Pierce, entrepreneur and Bitcoin Foundation director, will explain his vision of a better world that is cashless, decentralised and propels capitalism to its next logical step.

14:45 - 15:30

Solutions: Local payment solutions

Expanding your business only works if you can transact efficiently and compliantly. Here, we look at localised pay-in and pay-out solutions and how to implement them legally.

Learning Objective:

  • Payment solutions for hard-to-service populations and staying compliant including cash, mobile and other local alternative solutions.

14:45 - 15:30

Successful strategies for mobile media buying

In this session the panel will provide an overview of how mobile media buying works and how it differs from the web. The panel will look at tracking, optimising campaigns ad serving as well as answering questions from the audience.

Learning Objectives:

  • Learn how to buy mobile traffic more effectively

 15:00 - Complimentary bar opens

15:00 - 15:30

European legal update        

In this session you will receive an update on the latest regulation and compliance issues within FX and binary trading but specifically with affiliates and introducing brokers in mind.

Learning Objectives:

  • Learn the latest legal updates that will affect you and how to deal with them effectively

15:00 - 15:30

Twitter 2015 : Here to help

Twitter's "Bet Now" and "Play Now" are game-changers for iGaming. Hear Twitter tells us why the company has developed tools for iGaming and what they think they bring to operators and affiliates.

 

 

 15:30 - 15:45 Afternoon networking break

16:00 - 17:00

Advanced social media strategies        

In this session hear from our panel of social media experts as they talk through live examples of how affiliates and brokers are using social media to drive new registrations. In addition the panel will be available for a Q&A.

Learning Objectives:

  • Learn the latest social media strategies to attract and convert traders

16:00 - 16:30

Athletes vs. algorithms and understanding the x-factor

Algorithms make live, in-running betting possible, but they can't take into account human emotion. This session analyses key moments in sporting events, from the point of view of the athlete, as told by a leading sports psychologist.

16:00 - 16:45

Managing risk, fraud and chargebacks

2 out of 3 PSPs reported managing risk, fraud and chargebacks as their top three issues in 2015. This session looks at the latest tools, technologies and techniques for payment risk management.

Learning Objective:

  • Global tools and techniques for setting acceptable risk parameters and managing fraud, friendly fraud and chargebacks

16:00 - 17:00

Wearables: The affiliate opportunity

Wearables are fact becoming a reality with watches and glasses already available but what opportunites do these technical developments present affiliates. Attend this session to prepare your business for these new devices

Learning Objectives:

  • To understand how tech developments in weables will affect your business
  • To understand how you can take advantage of weable technology

16:30 - 17:00

The future of wearable technologies for Gaming

Wearable technology is the buzz of the entertainment world. This panel looks at the latest, coolest, and most bizarre technologies and devices and how they will be applied to engage the next generation of iGaming customers.

 

 

16:45 - 17:30

Solutions: Virtual prepaid cards for iGaming

This session analyses virtual prepaid card solutions, its compliance, and their implementation. This session will cover the advantages of virtual cards and the reasons for their growing popularity.

Learning Objective:

  • The A-Z of virtual prepaid cards

17:15

Visit to exhibition hall

18.00 - Exhibition closes

 21.00 - Late - Official Networking Party 

Day 1 of the conference is over, but we're carrying on the party and we'll have you dancing till the break of dawn! Last year the networking party was held in a perfect, central location at the largest nightspot in Amsterdam. This night promises to be full of fun and memories - watch out for further updates!

Networking party venue: To be confirmed